Analysing Magazine Contents Pages

Vibe Magazine

Masthead of the contents page:

There is a large letter ‘V’ which stands for the magazines title, which is ‘Vibe’. The ‘V’ is always present on all Vibe Magazine covers and content pages, and usually is placed on the top of the page in order to keep consistency within the product. The consistency makes the magazine look more professional which means that more people are likely to purchase the magazine; also it makes the magazine more recognisable just by using the letter ‘V’. A lot of the content pages from ‘Vibe’ use a grayscale colour scheme, which although not eye – catching, makes the magazine seem more elegant in the design therefore making more people purchasing the magazine week in week out.

The dominant image:

The dominant image is an image of Kanye West with an arm over his shoulder. The hand is holding a red heart, which is the only colour on the page which helps draw the eye of the reader. The hand holding the hand could mean that women are trying to win his heart. The image dominates the page and will help bring in his target audience as well as their own, as his music is in the same genre as the magazine which means that they will have a similar target audience. He is looking straight into the camera, with an angry expression; which could associate with rap music due to the connotations of rebellion of the genre. Kanye is the main image on the contents page and the front cover which means that he is the main article in the magazine, therefore meaning people will purchase the magazine in order to read about him, he is also smartly dressed which helps make the magazine look elegant with the colour scheme.

The word contents:

The word content is written in a large black font that stands out from the rest of the background, which makes it seem original and eye catching. Like with the masthead most of the Vive issues have the word contents written like this helps with the consistency of the product.

Subheading:
As well as the word contents the subheadings are written in large black writing which helps show the audience where the main areas of interest are on the page, under features and fashion. The font that has been used is fancy, which again links with the elegant style of the colour scheme and Kanye’s clothes, but it also makes the contents page look more interesting.

Articles;

They are placed under the subheading which shows the category that they will be under; they show the reader the main parts of the magazine and what pages they are located on. The font colour is grey, which makes them stand out from the subheading but keeps them to the colour scheme and the elegant style that they are.